广告策划的英语对话

广告不是营销的惟一手段,但营销工作的开展离不开广告。下面小编为大家整理的广告策划的英语对话，希望对大家有用!

广告策划的英语对话

A:I'm glad to see everyone is here--and on time.Let's get started!Julia,toss out some of your ideas.

B:Well,I'm not sure...

A:Come on Julia,we're brainstorming.No ideas are bad.

B:OK,I did do some research and found out that the chicken at Famous Fired Chicken has fewer calories than its competitors'.And it's cheaper,too.

A:So Famous Fired Chicken's chicken is healthier,and it's a good value.Let me write these ideas on the whiteboard...

C:Fried chicken is healthy?That's like saying rice cakes are delicious!(Later)

A:What about this idea?It's kind of crazy,but all ideas are good,right?

C:Right.What's your idea,William?

A:Well,some people shy away from eating fried chicken because it's high in calories.They think eating it is a health risk.

C:That's true.Go on.

A:(Excited)So we can appeal to risk takers!People who like living on the edge will love eating Famous Fried Chicken!“Don't be chicken!Take a bite of Famous Fired Chicken!”

C:Um...interesting.Addressing health concerns is important,but that's a bit off course.

B:(whispering) We're trying to get people excited about eating fried chicken,not to make it seem risky.

A:很高兴看到大家都来了--而且很准时。我们开始吧!茱莉亚，拿一些点子出来吧。

B:嗯，我不确定……

A:说吧，茱莉亚，我们在讨论，没有什么点子是不好的。

B:好吧，我做了一些调查，发现名气炸鸡产品的卡路里含量比竞争对手要低，而且也比较便宜。

A:所以名气炸鸡的产品比较健康，这是个优点。让我把这些点子写在白板上……

C:炸鸡健康?那就像是说用来炸的脆饼很美味一样!(过了一会儿)

A:这个点子怎么样?有点疯狂，不过所有点子都是好的，对吧?

C:是的。威廉，你有什么想法?

A:嗯，有些人因为炸鸡卡路里高而不敢吃，他们觉得吃炸鸡危害健康。

C:的确是这样。继续说。

A:(兴奋状)因此我们可以吸引那些喜欢冒险的人!喜欢活在冒险中的人就会喜欢吃名气炸鸡!“别那么胆小!来块名气炸鸡吧!”

C:嗯……很有意思。提出健康方面的考虑是很重要，不过这个有点离题了。

B:(小声地说)我们是要人们对吃炸鸡感到有兴趣，不是要让他们觉得在冒险。