市场调查受到越来越多企业的重视,企业要在消费者意识不断成熟的环境下获取更大的市场,市场调查必不可少。下面小编为大家整理的英语关于市场调研对话,希望对大家有用!
英语关于市场调研对话
How Is Market Research
Carried Out?
A:How is market research carried out?
B:That s a very wide question.But to put it in a very simple way,one of the objects of market research is to find out whether there s a market for the product and whether we can sell the product in the market.
A:Who does this kind of job then?
B:Sometimes we carry out own research,but for major products where development costs are likely to be high,we employ specialists.
A:Do our own salesmen take part?
B:In the early stages,only the regional managers do.If we decide to have some test marketing,some of the senior salesmen will be brought in.
A:It seems to me that the salesmen receive some special training.
B:Yes,they all have initial training course when they first join the company,and this includes product training.
A:What is that?
B:As a salesman,he or she must fully understand the various applications,design features,special advantages and almost everything of the products we produce.
怎样进行市场调研?
甲:怎样进行市场研究?
乙:这是一个范围很广的问题。但简单地说,市场调研的目标之一就是找出这种产品是否有市场,在市场上能否出售这种产品。
甲:那么由谁来做这种工作呢?
乙:有时候我们自己搞调研,但对于那些开发费用高的主要产品我们请老师调研。
甲:我们自己的销售人员参加吗?
乙:在开始阶段,只有地区经理参与。如果我们决定搞试销,一些高级销售员也参加。
甲:依我看,销售人员接受了一些特殊训练。
乙:是的,他们在进入公司时,都进行了培训,其中包括产品知识培训。
甲:什么意思?
乙:作为一名销售人员,他或她必须对公司产品的用途、设计特点、独特优点等都非常了解。
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